Hoodie Lyric Video
MOTION GRAPHICS
ILLUSTRATION
A 30-second lyric video animation to Hey Violet's Hoodie.
American pop-rock band Hey Violet released their single Hoodie in June 2017, which has recently been reemerging on social media platforms like TikTok through kinetic typography.
This project studied a blend of camera and motion with illustration while using similar kinetic typography techniques found in the Hoodie video edit trends. All assets were prepared from scratch (this project blended two of my favorite things: motion graphics and illustration!).
ROLE
Motion Designer,
Passion project
TIMELINE
May 2026 (< 1 week)
SKILLS
Motion design,
Illustration,
Kinetic typography
TOOLS
Adobe After Effects,
Adobe Illustrator
Sarah Kwang is a multidisciplinary designer based in Los Angeles specializing in design systems and experiences through visual craft. She studied Design at USC and is currently looking to build scalable systemic visuals and interactive stories.
For contract inquiries, PDF portfolio, & case studies, email me at sarahkwang04@gmail.com.